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The Green Industry and Equipment Expo (GIE+EXPO) will be held October 29-31, 2010 in Louisville, Ky. It is your chance to see what the industry will be buzzing about.

Show Preview: GIE+EXPO

The Green Industry and Equipment Expo (GIE+EXPO) will be held October 29-31, 2010 in Louisville, Ky. It is your chance to see what the industry will be buzzing about. With 500 exhibiting companies covering about 500,000 square feet inside the Kentucky Exposition Center and nearly 100 of those companies providing two days of outdoor demonstrations, GIE+EXPO is the industry’s largest showcase for outdoor power equipment, lawn and garden products, light construction and landscape equipment, as well as hardscape products.


The 19-acre outdoor demonstration area at GIE+EXPO is open the first two days of the show. See the new products indoors; then try them for yourself and compare them with the competition in the demo park.


During GIE+EXPO, the Professional Landcare Network (PLANET) will once again present the Green Industry Conference (GIC), a program designed to focus on education and networking. PLANET has assembled a roster of experts who will provide attendees with information, ideas and contacts. Below you will find an overview of the GIC schedule.


Also, this year marks the first time that the Hardscape North America conference and show will be held concurrently with GIE+EXPO in Louisville, Ky., Oct. 28-30. HNA is for installers, owners, foremen, supervisors and key laborers. Its focus is to bring top-notch education — including certification courses, products and technology — to contractors and installers who build segmental pavements and segmental retaining walls. Indoor and outdoor exhibits displaying state-of-the-art tools and products will be featured, offering the latest technology for contractors. For the list of HNA educational sessions, see below.


(Note: most educational sessions run concurrent with other sessions.)


Green Industry Conference
Education Schedule (October 27-30, 2010)


Wednesday, Oct. 27 (Louisville Marriott Downtown)


9 a.m. – Noon
Workshop (ticketed)
Your Brand as a Powerful Business Asset That Creates Differentiation and Increases Profits, Customer Loyalty & Company Valuation
Judith Guido, Guido & Associates


9 a.m. – 5 p.m.
Workshop (ticketed)
Hand Graphics: Quick and Easy
Mike Lin, Mike Lin Graphic Workshop


1 – 4 p.m.
Workshop (ticketed)
Social Services — Using Social Media to Grow Your Business
Beth Dockins, Scotts Company


 


Thursday, Oct. 28 (Kentucky Expo Center)


10 – 11:30 a.m.
Concurrent Sessions


Business Building Blocks
Pricing and Profitability
Kevin Kehoe, Three Point Group


Design/Build/Installation
Design Inspiration … Exploring Design Styles With Plants
Katharine Rudnyk, Monrovia Growers


Design/Build/Installation
Designing and Constructing Exceptional Water Features (Part 1 of 2)
David B. Duensing, David B. Duensing & Associates, Inc.


Landscape Management
How Low Can You Go
Moderator, Roger Phelps, STIHL Inc.
Bill Horn, Landscape Industry Certified Manager & Technician, Terracare Associates
Bruce Moore Sr., Landscape Industry Certified Manager, Eastern Land Management, Inc.


Landscape Management
Keys to Effective Sales Presentations
Chris Kujawa, Landscape Industry Certified Manager, Kujawa Enterprises, Inc.


 


Lawn Care
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Real Customer Service … the Missing Link
William Hoopes, Grass Roots Training and Consulting


Lawn Care
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Sustainable Development and the Green Industry; Are We the Problem or Part of the Solution?
Nick Hamon, Ph.D., Bayer Environmental Science


Sustainability
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Sustainable Landscaping: A Visionary Look at the Future of Gardens
Owen Dell, Owen Dell & Associates


2 – 3:30 p.m.
Concurrent Sessions<BOLD]


Business Building Blocks
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Managing Costs and Budgets
Kevin Kehoe, Three Point Group


Design/Build/Installation
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Incorporating Design Technology for Efficient and Accurate Landscape Design/Build Workflows
Eric Gibley, Nemetschek North America


Design/Build/Installation
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Designing and Constructing Exceptional Water Features (Part 2 of 2)
David Duensing, David B. Duensing & Associates, Inc.


Expanding Your Business
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Grow Your Business with Tree Care
Mark Chisholm, Aspen Tree Expert Company


Landscape Management
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Business in a Box: The Four Core Buckets for Companies Under $750K
Bruce Wilson and Tom Oyler, Wilson-Oyler Group


Landscape Management
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Safety & Training Case Studies
Moderator, Rick Cuddihe, Landscape Industry Certified Manager, Lafayette Property Maintenance
Panelists: Matt Bland, Landscape Industry Certified Manager, Bland Landscaping Co., Inc.; Laurie Erdman, The Bruce Co. of Wisconsin, Inc.; Gary Clevenger, CNA Business Insurance; Chuck Stribling, OSHA Federal-State Coordinator


Lawn Care
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Who Is Your Advocate for Legislation and Regulations That Affect Your Business?
Moderator: John Buechner, Lawn Doctor
Panelists: Jim Campanella, The Lawn Dawg, and Jim Skillen, RISE


Lawn Care
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Managing Lawn Insects With Reduced Chemical Inputs
Daniel A. Potter, University of Kentucky


Sales and Marketing
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Steps to Win More Customers & Contracts
George Hedley, Hard Hat Presentations


Sustainability
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Business Opportunities in Sustainable Landscaping
Owen Dell, Owen Dell & Associates


 


Friday, Oct. 29 (Kentucky Expo Center)


10 – 11:30 a.m.
Concurrent Sessions<BOLD]


Business Building Blocks
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Take Care of Your Customers Or Someone Else Will!
Ed Laflamme, Landscape Industry Certified Manager, The Harvest Group


Business Management
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How to Be the Star Performer in Your Industry
David Minor, Texas Christian University


Business Management
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Get Your Business to Work in Any Economy
George Hedley, Hard Hat Presentations


Innovation/Technology
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The Brightening Landscape of Digital Marketing
Marty Whitford & Dan Jacobs, Questex Media/Landscape Management Magazine


Leadership
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How to Lead in Lean Times
Marty Grunder, Marty Grunder!


Safety and Risk Management
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Does Your Safety Behavior Include Driving?
Gary Clevenger, CNA Business Insurance


Sales and Marketing
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How to Sell With Value vs. Price in Any Economy
William Hoopes, Grass Roots Training and Consulting


Sustainability
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Sustainable Landscape Solutions
Bob Grover, Landscape Industry Certified Manager & Technician, Pacific Landscape Management


 


1:30 – 3:00 p.m.
Concurrent Sessions<BOLD]


Business Building Blocks
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27 Tips to Make Some Sales RIGHT NOW!
Marty Grunder, Marty Grunder!


Business Management
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Creating a World-Class Culture
David Minor, Texas Christian University


Expanding Your Business
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Landscape Lighting & Holiday Decorating: Transforming the Landscape of Your Company With Service Diversification
Blake Smith, The Decor Group: Christmas Decor, Nite Time Decor & Contractor Direct Warehouse


Innovation/Technology
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Smart Businesses Use Smart Irrigation Controllers
Andrew Smith, The Irrigation Association


Innovation and Technology
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Facebook Pages: How to Attract Loyal Fans and Generate More Business
Chris Heiler, LandscapeLeadership.com


Leadership
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Idea Mapping
Kaizad Irani, Parkland College


Safety and Risk Management
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How to Handle Violations, Citations, and Remediation for Work Site Hazards in the Green Industry
Dr. Sam Steel, PLANET Safety Specialist, Penn State University


Sales and Marketing
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Keys to Growing a Successful and Rewarding Landscape Company
Joel Korte, Landscape Industry Certified Manager, BRICKMAN


Sales and Marketing
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Sell More Than Price
George Hedley, Hard Hat Presentations


Sustainability
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How Sustainability Can Save Your Customers Money (and Make You Money)
Kelly Duke, ValleyCrest Landscape Companies


 


3:15 – 4:45 p.m.
Concurrent Sessions<BOLD]


Business Building Blocks
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Interviewing Candidates for Employment
William Cook, Human Resource Associates


Business Management
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My Biggest Mistakes
Moderator: Dan Jacobs, Questex Media/Landscape Management Magazine
Panelists: Ted Young, Pyramid Landscaping and Development; Brian Yaffa, B&L Landscaping; David Rykbost, Dave’s Landscape Management Co.


Expanding Your Business
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Growing Profits by Expanding Your Service Capabilities
Phil Harwood, Landscape Industry Certified Manager, Pro-Motion Marketing, LLC


Expanding Your Business
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Building and Sustaining an Irrigation Profit Center as Part of your Business
John Eggleston, Spartan Irrigation


Leadership
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By Being a Leader You Can Set the Expectations for Your Employees
Jennifer Lemcke, Landscape Industry Certified Technician, Weed Man USA/Turf Holdings, Inc.


Safety and Risk Management
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Protecting Your Business Through Contractual Risk Transfer
Tony James, CNA Business Insurance


Sales and Marketing
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How to Compete Against a Bigger Company
Chris Davitt, Ruppert Landscape Company


Sales and Marketing
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Take a Stand: How to Create an Identity in the Mind of Your Prospect
Chris Heiler, LandscapeLeadership.com


Sustainability
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Sustainable Landscape Design for Residential Properties
Scott Southall, CDP StudioGreen


 


Saturday, Oct. 30 (Kentucky Expo Center)


9:30 – 11:30 a.m.
Concurrent Sessions<BOLD]


Business Building Blocks Clinic
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Creating Your Company’s Employee Handbook
William Cook, Human Resource Associates


Certification Clinic
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CEUs, Landscape Industry Certified & You
A Helpful Clinic on Keeping Your PLANET Certification Active and Newly Branded for Success
Michael Becker, Landscape Industry Certified Manager, Estate Gardeners, Inc.


Foreman Clinic
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How to Become a Great Foreman
Phil Harwood, Landscape Industry Certified Manager, Pro-Motion Marketing, LLC


Green Roof Clinic
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Green Roofs and Walls
George Irwin, Green Living Technologies


Faculty Clinic
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Panel of Experts


Public Relations Clinic
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How to Secure Coverage, How to Handle Media Interviews, and How to Get the Most Out of Community Relations
Vicki Bendure, Bendure Communications


For more information, visit www.landcarenetwork.org/cms/gic.html


 


Hardscape North America
HNA Education Program


 


Thursday, October 28


10:00 a.m. – 11:30 a.m.


Concurrent Sessions

Pricing and Profitability — Kevin Kehoe
Sustainable Landscaping: a Visionary Look at the Future of Gardens — Owen Dell
Design Inspiration…Exploring Design Styles With Plants — Kathy Rudnyk
Designing and Constructing Exceptional Water Features, Part 1 of 2 — Dave Duensing
Bidding and Estimating for Commercial Hardscape Projects —  Andrew Vear
Your Ticket to Success: Partnering with Suppliers — Lisa Lackovic
Permeable Interlocking Concrete Pavement: a Stormwater Management Solution — Kevin Earley
Increasing Profits through Paver Enhancement and Maintenance — Rich Colletti
How Low Can You Go? — Panel —  Moderators: Roger Phelps, Bill Horn, Bruce Moore
Keys to Effective Sales Presentations — Chris Kujawa
Real Customer Service…the Missing Link — Bill Hoopes
Sustainability/”Green” and How to Position our Industry Better — Nick Hamon
Stormwater Protection and Greener Landscapes — Sarah Lynn Cunninghame
Lessons Learned from Analyzing Fatal Injuries in the Landscape and Horticulture Field — Sam Steel

2:00 p.m. – 3:30 p.m.


Concurrent Sessions

Managing Costs and Budgets — Kevin Kehoe
Growing Your Business with Tree Care — Mark Chisolm
Incorporating Design Technology for Efficient and Accurate Landscape Design/Build Workflows — Eric Gibley
Designing and Constructing Exceptional Water Features, Part 2 of 2 — Dave Duensing
Demonstration: Basic Paver Installation — Pat McCrindle
Business Opportunities in Sustainable Landscaping — Owen Dell
Business in a Box: The Four Core Buckets for Companies Under $750K — Bruce Wilson and Tom Oyler
Safety & Training Case Studies — Rick Cuddihe, Matt Bland, Laurie Erdman, Gary Clevenger, and Chuck Stribling
Who is Your Advocate for Legislation and Regulations That Affect Your Business? — John Buechner, Jim Campanella, Jim Skillen
Managing Lawn Insects with Reduced Chemical Inputs — Daniel Potter
Global Water Issues — Kelly Kopp
Using Standardized Risk Analysis Matrix to Reduce Risk in the Landscape Industry — Sam Steel
Steps To Win More Customers & Contracts — George Hedley

 


5 – 6:30 p.m.


Keynote Speaker – Above All Else: the Power of Passion — Jamie Clark


 


Friday, October 29


10 – 11:30 a.m.


Concurrent Sessions

Take Care of Your Customers or Someone Else Will! — Ed Laflamme
The Brightening Landscape of Digital Marketing — Marty Whitford and Dan Jacobs
How To Be the Star Performer in Your Industry — David Minor
Get Your Business To Work In Any Economy! — George Hedley
Creative Use of Pavers and Retaining Walls in Landscape Design –Tim Oberg
Sustainable Hardscapes: Going Green and Making Green — Kevin Earley
The ABCs of ACBs: Erosion Control using Articulated Concrete Blocks — Doug Buch
Geosynthetics — Their Use and Application in Hardscapes — Janice Reid
How to Lead in Lean Times — Marty Grunder
Does your Safety Behavior Include Driving? — Gary Clevenger
Smart Irrigation Control Benefits Water Quality — Dave Shaw
Tree Hazard Assessment — Jenny Gulick
How to Sell with Value vs. Price in Any Economy — Bill Hoopes
Sustainable Landscape Solutions — Bob Grover

1:30 p.m. – 3:00 p.m.


Concurrent Sessions

27 Tips to Make Some Sales RIGHT NOW! — Marty Grunder
Creating a World-Class Culture — David Minor
Landscape Lighting & Holiday Decorating: Transforming the Landscape of Your Company With Service Diversification — Blake Smith
Demonstration: Raised Patio Construction — Pat McCrindle
Smart Businesses Use Smart Irrigation Controllers — Andy Smith
Facebook Pages: How to Attract Loyal Fans and Generate More Business — Chris Heiler
Dealing with Difficult Employees — Bruce Kemelgor
Top 10 Insect Pests and Their Control — Dan Potter
How to Handle Violations, Citations, and Remediation for Work Site Hazards in the Green Industry — Sam Steel
How Sustainability Can Save Your Customers Money (and Make Money) — Kelly Duke
Sell More than Price! — George Hedley
Keys to Growing a Successful and Rewarding Landscape Company — Joe Korte
Idea Mapping — Kaizad Irani

3:15 – 4:45 p.m.


Concurrent Sessions

Interviewing Candidates for Employment William Cook
My Biggest Mistakes Panel Moderators: Dan Jacobs, Ted Young
Growing Profits by Expanding Your Service Capabilities Phil Harwood
Building and Sustaining an Irrigation Profit Center as Part of Your Business John Eggleston
By Being a Leader You Can Set the Expectations of Your Employees Jennifer Lemcke
Protecting Your Business Through Contractual Risk Transfer Tony James
How Managers Become Leaders Bill Hoopes (3:15 – 4:30)
Cutting Edge Insect Control for Turf Care Professionals Dan Potter (3:15 – 4:30)
Take a Stand: How to Create an Identity in the Mind of Your Prospect Chris Heiler
How to Compete Against the Bigger Companies Chris Davitt
Sustainable Landscape Design for Residential Properties Scott Southall

 


Saturday, October 30


9 – 11:30 a.m.


Concurrent Clinics

Creating Your Company’s Employee Handbook William Cook
CEUs, Landscape Industry Certified & You Michael Becker
Faculty Clinic TBD
How to Become a Great Foreman Phil Harwood
Green Roofs and Walls George Irwin
How to Secure Coverage, How to Handle Media Interviews, and How to Get the Most Out of Community Relations Vicki Bendure
Hardscaping 101 Ross Yantzi and panel of speakers
Designing, Planning, and Estimating Hardscapes for Profit Bill Gardocki
BIA – Clay Paver Installation Fred Adams
Raised Patios: Design and Installation Using Pavers and Segmental Retaining Wall Systems Rich Lahren
Root Zone Water Management Brian Lennon

 


Optional Ticketed Events


In addition to the many education opportunities provided by classroom sessions and hardscape demonstrations, the following optional ticketed events are also available:


Certification and Certificate Programs<BOLD]

ICPI’s Level I Concrete Paver Installer Certification Program
ICPI’s Level II Concrete Paver Installer Certificate Program (commerial installation)
ICPI’s PICP (Permeable Interlocking Concrete Pavement) Installer Technician Certificate Program
NCMA SRW Installer Course and CSRWI™ Exam
NCMA SRW Installer Advanced Course and CSRWI-A™ Exam

Hands-on Programs<BOLD]

Segmental Pavement Construction Full Day Hands-on Program
NCMA SRW Hands-On Installation Basic Course
NCMA SRW Hands-On Installation Advanced Course

 


HNA Distributor Program<BOLD]


HNA Distributor Program

For more information, visit www.hardscapena.com<ITAL]

About The Staff