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Just when it seemed that all the sports-licensing ideas had been exhausted — coffins with team logos, unveiled a few years ago, could have reasonably been the presumed end — along comes something that has been growing in plain sight all along.

Yankees grass is now a brand

Just when it seemed that all the sports-licensing ideas had been exhausted — coffins with team logos, unveiled a few years ago, could have reasonably been the presumed end — along comes something that has been growing in plain sight all along.


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